By: Staff
When we heard the story behind Adam Ashten’s latest release, "Never Gonna Quit," we immediately went to YouTube to watch the official video. Right away, we were captivated by Ashten’s distinct vocal signature and compelling vocal presentation. His delivery is not only unique but also filled with a dynamic energy that makes the song even more engaging. It’s always exciting when an artist uses their individuality to heighten the emotional impact of their music, and Ashten does this exceptionally well.
The song’s musical arrangement blends elements of rock with a subtle orchestral quality, creating a bright and uplifting atmosphere. The instrumentation complements the vocals beautifully, enhancing the song’s inspiring message without overpowering it.
Ashten’s vocal performance is filled with emotional intensity, powerful yet intimate, as if the song is being sung directly to the listener. This combination of strength and vulnerability makes the track all the more compelling.
The lyrics:
“Ohhhh you’re never gonna quit / You almost did / But you didn’t,”
carry a dual meaning. On one hand, they serve as a message of perseverance, leading by example. On the other, they express a sense of catharsis, relieving the anxiety of an artist who nearly walked away from his passion but found the strength to continue, not only for himself but also for his impressionable child. We loved this.
The accompanying music video takes us on a nostalgic journey, featuring a person’s bedroom filled with floating toys and personal belongings, symbolizing the passage of time and the memories that shape us. We see a man sitting in a chair, deep in thought, making notes in a pad, perhaps reflecting on past struggles and dreams. Scenes of Ashten in his music studio, immersed in his creative process, further connect us to his journey. The video beautifully illustrates the heartfelt origins of the song, which was inspired by a moment when his daughter was playing in the next room as he questioned whether to continue pursuing music. This deeply personal story makes the song’s message even more impactful.
In a touching addition, Ashten’s wife of nearly 12 years lends her vocals to the song, marking her first time singing with him. This moment of collaboration adds another layer of warmth and authenticity, reinforcing the theme of love and perseverance. It’s a beautiful reminder that the support of loved ones can make all the difference in times of doubt.
Just past the halfway mark, the song features a stunning guitar solo by producer and engineer Rick Salt With its chiming, warm, and lush sounds adding an extra dimension to the track. This moment of musical brilliance elevates the song and leaves a lasting impression.
The music video reinforces the song’s inspiring message, visually portraying the determination to push forward and achieve one’s dreams. It’s a powerful reminder to never give up, wrapped in a beautifully crafted and emotionally resonant presentation. Adam Ashten has not only delivered a motivational anthem but also offered us a glimpse into his heart, making this release all the more meaningful.
The production quality of "Never Gonna Quit" is outstanding, thanks to the exceptional work of its mix and mastering engineer, Rick Salt, who has played a crucial role in producing all of Ashten's songs. The final product is crisp and well-balanced, allowing the vocals to shine while maintaining a seamless blend of all the instruments. The mix and master ensure clarity and cohesion, creating a polished yet organic listening experience. The performance never feels overproduced; instead, it remains authentic, highlighting the genuine emotion and passion that went into making this song.
You can find this release on any major platform, so make sure to playlist, stream, and share "Never Gonna Quit" by Adam Ashten.
Check out this latest release and listen to more on Spotify & YouTube